Posts Tagged ‘Five’

Top Five Online Solutions For Nonprofits to Succeed in Their Fundraising Goals

With the successful introduction of online solutions to the nonprofit sector, the fundraising activity has become not only creative and innovative but also competitive. In order to stay ahead of competition, nonprofits must develop an effective online fundraising campaign that can help them obtain their fundraising goal with ease. However, this is not always achievable without the proper platform.

Many online charity websites have been formed that offer unique features and online solutions to nonprofits and their supporters. Read on to learn the top five solutions nonprofits can use to successfully meet their fundraising goals:

1. Build Fundraising Web Pages: Online Charity websites provide you the option to create your own fundraising web pages at no cost. You simply log in to your account and select a template to start with. You can add relevant pictures, videos and text, change colors, set goals, and also track the progress of the fundraising project. Users can create one or more fundraising campaigns to support various social missions.

2. Social Media Integration: The option to integrate with social media websites helps spread awareness about your fundraising projects among potential supporters. Once a fundraising web page is created, you can promote it through Facebook, Twitter, email and other social bookmarking sites for higher promotion and better results.

3. Online Tracking Solution: Online tracking for your giving helps donors track all their donations to their favorite nonprofits, while making their tax time easier.

Text Message Marketing – The Five Reasons Why it Outshines The More Traditional Forms of Marketing

Text marketing campaigns are becoming very common place in today’s retail and service sectors. From cornershops to department stores and from spas to pizzerias, text marketing is becoming a very widely utilised marketing tool which business owners dare not ignore.

There are many advantages and obvious benefits to running this type of marketing campaign over more traditional methods, but here are what I consider to be the top five.

1. Open Rate and Response Rate

The statistics never lie. Text messages have a 98% open rate. Mobile coupons and special offers sent by text message have a redemption rate of between 5% and 15% as compared to 1% for traditional coupons. If you want your marketing message or special offer read and used, then text marketing out performs all others with quite a bit to spare.

2. Low Cost and High Return on Investment

Commercials, print ads, sponsorship and outdoor advertising can all be cost prohibitive for many bar those with lavish marketing and advertising budgets. Text marketing however has such low set up and running costs that campaigns can be launched and executed for a fraction of costs associated with the more traditional marketing channels.

With the cost effectiveness and high response rates of text marketing campaigns, there are simply no other marketing mediums out there that can touch it for return on investment.

3. Speed and Flexibility